Talk:To Plea or Not to Plea/@comment-24498873-20150228090311/@comment-4786757-20150228100157

It's called February Sweeps. Generally there's three time American shows go on big hiatus and that's right after November, in December and again in May. This is because during these times the people in charge of the ad revenue are paying close attention. Thus whichever shows they like the most and shows potential gets the most ad revenue. Below, are some rather helpful links to understand my point better. *(http://www.frankwbaker.com/sweeps.htm)


 * http://mentalfloss.com/article/27044/how-do-tv-sweeps-periods-work